Andrea Laura Bonk is a strategist, communicator, and sports marketing expert. her career has taken her from sports marketing at Infront to brand partnerships at Engelbert Strauss, and ultimately into the heart of german professional football the DFL Foundation. as Head of Strategy & Communication, she leads projects and campaigns that demonstrate how sport strengthens democratic values, fosters participation, and drives meaningful social impact. with her roots in competitive handball, Andrea combines deep industry expertise with real on-court experience, a mix that makes her talks especially authentic.
she speaks with clarity, warmth, and inspiration about how sport can create space for diversity, belonging, and positive change and how organizations can strategically tap into this potential.